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Covid-19 crisis drives companies to rethink global expansion strategies

By Paul Dennis

The UN Conference on Trade and Development estimates global foreign direct investment flows will contract by as much as 40% over the next year.

But is the impact equal across all sectors and geographies?

Where will companies pull back from, and where will tomorrow’s opportunities most likely be found?

How are companies changing their modes of entry for new markets in order to adapt to the current conditions?

NS Media Group – which is set to launch a dedicated information service focused on corporate cross-border expansion – is running a short survey to help answer these questions and would like to hear directly from executives in multinational companies involved in overseas investment decisions as to how corporate strategies are evolving.

This is an essential piece of research to better understand the impact Covid-19 is having in global business and investment.

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