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The uncertain and fast-changing nature of the Covid-19 pandemic is an uncomfortable rollercoaster ride for business leaders.

But as the situation stabilises, organisations need to focus on how they are going to rise to the challenge of safeguarding the long-term viability of their business in the ‘new normal’.

By optimising existing data and analytics processes, automating tasks, reducing total cost of ownership of data platforms and embracing artificial intelligence, business leaders can maximise their chances of emerging from the Covid-19 crisis on a positive trajectory of profitable growth.

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By GlobalData