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June 28, 2021updated 05 Jul 2021 1:05pm

CMR Surgical raises $600m to boost surgical robotic system marketing

The proceeds, which value the company at $3bn, will also be used to develop its digital ecosystem.

CMR Surgical has raised $600m (£425m) in a Series D funding round to boost the commercialisation of its Versius surgical robotic system globally.

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SoftBank Vision Fund 2 co-led the financing round with Ally Bridge Group.

The funding was also supported by new investors, including RPMI Railpen, Tencent and Chimera, with participation from Cambridge Innovation Capital, PFM Health Sciences and GE Healthcare, among others.

Apart from enhancing access to keyhole surgery, the company will use the proceeds to continue the development of its digital ecosystem, including technological advancements to an app for surgeons who use the Versius system.

CMR Surgical collaborates with surgeons and hospitals to offer an accessible and cost-effective solution for robotic keyhole surgery.

Versius is a portable system that can suit virtually any operating room set-up and integrates easily into current workflows.

Biomimicking the human arm, Versius allows optimised port placement as well as precision of small fully-wristed instruments.

The robotic device also features 3D HD vision, instrument control and various working positions. It is intended to lower stress and fatigue for surgeons as well as facilitate communication with the team.

In addition, Versius gathers data using its digital ecosystem to aid in improving surgical care. The system offers insights via the Versius Connect app, Versius Trainer and CMR clinical registry.

CMR Surgical launched the surgical robotic system in several markets, including Europe, Australia, India and the Middle East, as part of its ongoing international expansion.

The company will leverage the Series D funding to fast-track its expansion. It also expects an increase in demand for Versius globally.

CMR Surgical CEO Per Vegard Nerseth said: “This latest financing equips CMR with significant funds to accelerate our mission of bringing Versius to hospitals worldwide, whilst providing full flexibility to achieve our goals.

“As the lead investor, SoftBank has a wealth of experience supporting disruptive business models and innovative technologies, and we look forward to leveraging their expertise and extensive ecosystem.”

The latest funding values the company at $3bn.

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Find the right pricing strategy for your medical device

How do your competitors set prices in different markets? Will reducing your prices win market share from your main competitors? Do you need to position products differently for different markets? To find out, use our Global Brand Pricing tool to achieve optimal pricing for your devices. Detect price changes, understand competitor market positioning, and plan new product launches, by accessing this tool today. It features:
  • A proprietary algorithm that leverages numerous pricing sources, with an emphasis on real-world data
  • Estimates of the likely spread of selling prices per brand and manufacturer, as well as 3-year forecasts for prices
  • Medical device pricing data that can be tracked by market, company, and brand
  • Additional categories that can be built on a custom basis
Use our tool to access competitor pricing strategies across multiple geographies, and various dynamic case studies from the likes of Germany and China, to benchmark yourself against your competitors and future proof your pricing strategies.
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Enter your details here to receive your free Report.

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